What is Coaching?
Coaching has been defined in multiple ways:
“The process of empowering others.” - Whitmore, 1997
“Coaching is unlocking a person’s potential to maximise their own performance. It is helping them to learn rather than teaching them.” - Whitmore, 2002
“Coaching helps individuals access what they already know. They may never have asked themselves the questions but they have the answers. A coach assists, supports and encourages individuals to find these answers.” - Zeus and Skiffington, 2002
“I give you focus and somehow my mere presence moves you to action.” Lowe (undated) a coaching Haiku
Coaching is collaborating with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential, which is particularly important in today’s uncertain and complex environment. Coaches honor the client as the expert in his or her life and work and believe every client is creative, resourceful and whole. Standing on this foundation, the coach's responsibility is to:
Discover, clarify, and align with what the client wants to achieve
Encourage client self-discovery
Elicit client-generated solutions and strategies
Hold the client responsible and accountable
This process helps clients dramatically improve their outlook on work and life, while improving their leadership skills and unlocking their potential
What's great about Coaching?
It focuses on the future and what's possible
Its about utilizing your strengths and enhancing skills in your areas of development
Helps you realize and expand what you are capable of
Builds confidence and self belief
Inspires you to take massive action towards your goals
Want to explore how coaching can help you?
Want to become a Coach?